Friday, 20 November 2015

Masthead analysis

Billboard Magazine: The 'Billboard magazine' masthead contains quite a high level colour. I think that their reasoning behind this is to make it eye catching towards their audience. The colours used for this masthead are, white, black, yellow, red and blue. The colours white and black are used to make the masthead because they contrast one another. This is what they editor was clearly looking for when in the creation process of this masthead because it makes the masthead stand out more. The colours red, yellow and blue are only used to fill white gaps inside letters (which further emphasises the masthead). The font used for this masthead would be seen as presentable to the public eye as it is all in line and in proportion which is normal. Also due to the fact that a simplistic, block, bold font has been used, it is another suggestion that this magazine wants to be seen as presentable and doesn't want to be original.


Q Magazine: The 'Q magazine' masthead is one which contains two colours and one letter. When something has barely any features it is refers to as minimalist or simplistic because it has been created with minimum levels of layering and also minimal use of font and colour. By just using a singular letter with two colours, it allows the audience (who have an interest in this magazine) to identify this easily and also remember it due to the fact there is nothing similar to it. Also, the colours red and white heavily contrast each other, this is because red is a bright and vibrant colour, whereas white is a bright and plain colour. One strange thing about these two colours being used together are that their colour connotations juxtapose one another. This is because red connotes anger and danger etc. On the other hand the colour white is used to connote peace and cleanliness which are completely in contrast to one another. But my final point about this masthead is that it is very unique and eye catching which is what you look for in a masthead.





Kerrang Magazine:The 'Kerrang magazine' masthead is very different to the other ones which have been analysed in this masthead analysis. This is because, unlike the other ones, this masthead has more just text. This masthead contains other graphics which make it look like there is a layer of broken glass above the text which is relevant towards their audience. This is because rock music is well known for promoting violent thought and action. The only colours used for the masthead are black and white, this could be because these two colours contrast which means that the text is outstanding from the background. The use of the exclamation mark also puts emphasis on the  fact that the people who read this magazine see that as normal (over exaggeration and over excitement). The font itself looks as if it is beginning to fall apart and deteriorate and the reason for this is that the

people who listen to this type of musical genre do not take care for appearance into consideration.  

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